The Bachelor of Business Administration (BBA) program is a campus based program offered with a view to impart in-depth knowledge and broad understanding of the basics of management. The program focuses on various areas of management and also equips the students to pursue MBA program in due course or pursue professions commensurate with the degree.
Pass in 10+2 with aggregate of 40% and above (any discipline).
Final year students awaiting results can also apply.
The BBA program consists of 36 courses covered in six semesters spread over three years. Students are also required to do summer internship after completion of Year 1 and Year II respectively.
During 5th and 6th semester, students are exposed to elective courses in their respective field of specialization. The actual offering of electives will however, depend on optimal number of students opting for the same.
Sales Management; Advertising and Sales Promotion; Working Capital Management; Life
Insurance; General Insurance; Services Marketing; Marketing Research; Bank Management; Database
Management Systems; Capital Markets; Investment Management; Insurance Management; Disaster
Dynamics of Social Change; Main Currents of Modern History; Introductory Philosophy; Introductory Psychology; Symbolic Logic; Modern Political Concepts; Contemporary India; Heritage of India; Comparative Religion; Current Affairs I; Current Affairs II; Environmental Studies
|English Language Skills - I||English Language Skills - II|
|Financial Accounting - I||Financial Accounting - II|
|Business Statistics||Quantitative Methods|
|Managerial Economics - I||Managerial Economics - II|
|Introduction to computers||Computer Programming|
|Principles of Management||Introductory Psychology|
|Summer Project - I|
|Technical Report Writing||Operations Management|
|Business Law - I||Business Law - II|
|Financial Management||Marketing Management - II|
|Marketing Management - I||Marketing Management - II|
|Marketing Management - I||Human Resource Management|
|Organizational Behavior||Consumer Behavior|
|Soft Skills - I||Soft Skills - II|
|Summer Project - II|
|Entrepreneurship||Management Information Systems|
|Project Management||International Business|
|Business Environment||Money, Banking & Financial Markets|
|Business Strategy & Policy||Environmental Studies|
|Elective - I||Elective - III|
|Elective - II||Elective - IV|